Wisconsin Regional Orthoimagery Consortium (WROC)

 Purpose and Benefits

The Wisconsin Regional Orthoimagery Consortium (WROC) is a multi-entity group. The goal of the consortium is to build and sustain a multi-participant program to acquire digital orthoimagery and elevation data throughout Wisconsin. The WROC approach brings a number of potential benefits to its members, including cost savings, specifications and standards support, data sharing between members and partners, and procurement support.

WROC 2015 Recap

In 2014-15, the consortium had 48 members that participated in high resolution orthoimagery acquisition. All members acquired either 6-inch or 12-inch resolution, leaf-off imagery. An additional 11 members acquired countywide lidar as well. There was strong partner participation in 2015, with local and regional partners bringing $750k in funding to the consortium. All member and partner data has been delivered. There will be an 18-inch DOQQ dataset that will be put into the public domain in the fall of 2016. The high resolution data is available through the county members.

To facilitate a cooperative approach for orthoimagery data acquisition, WROC is working with the Wisconsin land information community to strengthen relationships between local, regional, state, and federal entities. The benefits of a consortium approach, however, should not come at the expense of meeting each member’s specific needs. To that end, WROC is designed to allow all participants to receive products and services tailored to their individual geospatial needs.

WROC went through a quality-based selection (QBS) process in December 2012 to select a mapping and imagery consultant. The final outcome was the selection of the Ayres Associates/Aero-Metric (now Quantum Spatial) team for the WROC program.

North Central Wisconsin Regional Planning Commission (NCWRPC) has taken the lead on coordination in the selection of The Ayres Associates/Quantum team to coordinate and facilitate the Wisconsin Regional Orthoimagery Consortium (WROC) Digital Orthoimageryy/Elevation Data Program. Together with Bay-Lake Regional Planning Commission (BLRPC), East Central Wisconsin Regional Planning Commission (ECWRPC), and the West Central Wisconsin Regional Planning Commission (WCWRPC) we will coordinate the Qualification-Based Selection Process.

Next round

WROC is planning for a number of update flights in 2017. Those interested in participating can contact a WROC representative for more information. In 2018-2020, there will be options to participate as well. Some members will be going to a 3-year cycle starting in 2017-18. The largest group will participate again in 2020 to keep the consistency of a 5-year cycle. The 2020 round will bring the largest opportunity for partner funding due to the mass.