What is Storm Water Runoff?

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Storm water runoff is rain and melting snow that flows off building rooftops, driveways, lawns, streets, farm fields, feedlots, parking lots, construction sites, and industrial storage yards. Developed areas are covered by buildings and pavement which do not allow water to soak into the ground.    Storm sewers are used to collect large amounts of runoff from streets and parking lots. But where does this water go?

Farm fields are also designed to move water into rivers and streams, so that standing water doesn’t suffocate plants.  These streams and rivers act like the storm sewers in urban areas.


Member Communities:

Marathon County; the Cities of Baraboo, Marshfield, Merrill, Mosinee, Schofield, Stevens Point, Wausau and Wisconsin Rapids; the Villages of Kronenwetter, Rothschild and Weston; and the Town of Rib Mountain have formed the North Central Wisconsin Stormwater Coalition. The Coalition is working to address stormwater issues in North Central Wisconsin. Stormwater is water that accumulates on land as a result of storms and can include runoff from urban areas such as roads and roofs.


The North Central Wisconsin Stormwater Coalition coordinates and collaborates on education and outreach activities, and recommends policy and operational changes for cooperating local governments in order to comply with regulations and reduce stormwater pollution in a cost effective manner so that residents of Central Wisconsin benefit from lakes and streams that remain swimmable and fishable.